You’ll find me at the intersection of clarity, communications, brand, and innovation.

I’m a futurist, Clarity Coach, communications expert, and the founder of SHAPES, an ecosystem developing conscious founders and leaders of the new world.

Through my work, I help people understand themselves deeply enough to communicate their value with clarity and confidence, and build businesses, brands, and careers that truly reflect who they are.

Whether you’re navigating a pivot, building a personal brand, or stepping into your next level of leadership, my approach blends inner work (identity, values, healing, confidence) with outer expression (brand, voice, content, visibility, and audience growth).

I started my career in PR and communications before moving into the VC-backed startup world, working with category-defining brands like ClassPass ($1B valuation) and The Nue Co. ($64M valuation). My experience spans global brand strategy and communications across lifestyle, wellness, fashion, and beauty—from El Cosmico (Beyoncé’s favourite Texan hotel) to Bobbi Brown.

Today, I work with clients through 1:1 Clarity Coaching, Elite Sales containers, and executive workshops, focused on identity, communication, and what it takes to lead clearly and at scale. I also host monthly workshops and community gatherings in NYC exploring the future of leadership, brand, content, and influence.

What I Believe

• Clarity creates confidence. You don’t need to be more polished, you need to be more you.

• Your story is your brand. Not just your résumé, but your lived experience, voice, values, and perspective.

• Business is identity work. Your growth is directly tied to how deeply you know and trust yourself.

• We are all in progress. SHAPES exists as a space for that becoming, where your edges are not only welcome, but necessary.

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Let’s connect! Get in touch here.